Look at Target and Bud Light. These companies seem to want to be inclusive to everyone on the surface but they are excluding most people.
Most people just want to be treated like everyone else. Target and Bud Light are insulting to the LGBTQ community.
As a black person I don’t like to be pandered to, and it probably doesn’t feel good to them either.
I personally don’t care what you do in your life, or in the private sector. If Disney wants to have Drag shows I don’t care, I just won’t support them.
Target
For the first half of the year, shrink costs were about $444 million higher than they were last year.
Target previously revealed it is on pace to lose more than $1 billion this fiscal year from shrink.
Target’s shrink losses, taken as an increase from fiscal 2022, represented about 0.7% of its total sales.
Bud Light
Bud Light May Never Recover From The Controversy That Cost $400 Million In Lost US Sales – ‘They Want To Enjoy Their Beer Without A Debate,’ Anheuser-Busch CEO Says.
Both companies are in a word dumb.
Below a snippet from the New York Post:
Many Anheuser-Busch distributors say they are resigned to their painful Bud Light losses — and that they have given up on luring back disaffected customers following the Dylan Mulvaney fiasco, The Post has learned.
(https://nypost.com/2023/07/31/bud-light-to-be-dethroned-as-king-of-beers-within-weeks-amid-dylan-mulvaney-fiasco/)
After four months of hiring freezes and layoffs — with some beer truck drivers getting heckled and harassed even as Bud Light sales have dropped by more than 25% — Anheuser-Busch wholesalers have accepted that
they have lost a chunk of their customers for good — and need to focus on a new crop of drinkers.
(https://nypost.com/2023/05/26/bud-light-distributors-hurting-from-boycott-over-dylan-mulvaney/)
Published July 31st 2023
Is Target still struggling?
As of Aug. 15, 2023 at 1:04 p.m. Target’s results have been deteriorating since last year, and the retailer is likely to add to investors concerns when it’s expected to report its first sales decline in four years.
Read what Spokesman Reported
Behind the malaise lurk inventory missteps and a consumer pullback from discretionary items such as home goods and clothes – the bread and butter of Target’s “cheap chic” merchandising.
There was also a controversy in May over Target’s collection of LGBTQ-themed goods that sparked calls for a boycott.
The company’s plight adds to the pressure on Chief Executive Officer Brian Cornell, who’s trying to cement his legacy after almost a decade at the helm.
Having stared down past crises, he’s seeking to navigate this one by improving Target’s food offerings, cutting costs and cracking down on organized theft.
But investors have been fleeing, with the chain’s shares giving away almost all their pandemic-era gains over the last 18 months.
“We now have lower confidence in near-term sales trends and profit recovery,” Bobby Griffin, an analyst at Raymond James Financial, said in a recent note to clients.
He cut his rating on Target to hold, down two rungs from his previous grade, saying recent evidence suggests the retailer is losing sales momentum.
The company was one of the big winners in U.S. retail during the pandemic.
Because Target sold food, it was allowed to stay open early on, and then growth kept surging as Americans gorged on home goods.
Revenue – also aided by the highest inflation in a generation – jumped 40% over a three-year span, outpacing retailers such as Walmart and Dollar General.
But now analysts are predicting that revenue will fall about 4% in Target’s fiscal second quarter, which ended in late July, based on the average of estimates compiled by Bloomberg.
https://syndication.washingtonpost.com/nss/stories/a1988afa-3b6a-11ee-aefd-40c039a855ba
What does this mean? It means our dollars are important, and some things go beyond politics.
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